LYDIA SELIM — Staff PRODUCT DESIGNER
I lead the end-to-end product design experience and product strategy, while optimising collaboration and processes for cross-discipline teams.
Selected Case Studies
Meta — Commerce & monetization
01.
Optimizing Commerce Flows Holistically
Role
Lead Product Designer
Year
2022
Vodafone — Crvsh’s pet tracker
02.
A Care-Centric Experience Beyond Tracking
Role
Lead Consultant Designer
Year
2020
Landsec’s shopping app
03.
For A Successful Transition To Digital Retail
ROLE
Lead Consultant Designer
YearS
2019 — 2020
zalando’s reviews system
04.
Enable Informed Shopping Decisions
ROLE
Sr. Product Designer
YEARS
2017 — 2018
zalando’s “Get the look” & outfits
05.
A Fluid & Immersive Shopping Experience
ROLE
Sr. Product Designer
YEAR
2017
Beelinguapp language learning
06.
Innovative Language Learning
ROLE
Principal Design Advisor
YEARS
2016 — Pres.
Boost thyroid app
07.
A Companion App For Hashimoto's Patients
ROLE
Intermediate CPO & Principal Design Advisor
YEARS
2017 — Pres.
katachi magazine for ipad
08.
A Truly Interactive Reading Experience
ROLE
Interaction Designer & AD
YEARS
2011 — 2013
